An effective storytelling method
In the study of storytelling, the hero’s journey is a blueprint for tales where the leading character embarks on a quest, conquers a challenge, and returns home as a changed or evolved individual.
Here’s how I simplify & apply Campbell’s hero’s journey for my digital writing.
Ah, life threw me a curveball, and now I have a problem that needs solving.
I lay down some relatable groundwork here so you and I are on the same page. I make the reader feel we're teammates in this adventure.
I’m knee-deep in the problem-solving mud but determined to get through it.
Lightbulb moments are going off left and right. I've found a solution (or some solutions) that could be game-changers.
With my newfound insights, I’m tackling the issue like a pro — imagine slaying a dragon by tapping away on your keyboard.
This is victory time. I did it! The problem’s solved, and I’m doing my happy dance.
Now that I’ve navigated this maze, it’s time to share, so I hand you the treasure map. Now, it’s your turn to conquer and here’s how you can do it, too!
Before finishing (the book, the chapter, or the article), I take a moment to look back at the wild ride, to soak it all in, appreciating the highs and lows. I describe how my life has changed because of the journey.
Following this structure, you’re taking your readers on a mini hero’s journey tailored to the digital age.
You’re not just solving a problem. You’re crafting an engaging, relatable narrative that offers value and wisdom.
And that is how you write a killer piece of digital content.